Synchronicity - Working Together Beautifully
In today’s business, it’s not just about improving the bottom line it’s about making the entire business experience better. It’s about giving customers what they want while empowering employees.
Technology must bridge the gap between productivity and human interaction. The right technology is like a metronome for business. It keeps everything in sync and creates a stage for beautiful choreography. That’s the New Business Experience.
This concept was one of two concepts presented in a global pitch for Samsung's business focused products. I concepted, wrote the copy and created the artwork. These two ads focused on the hospitality and healthcare industries. The idea was to film and photograph a choreographed scene in each of the industries Samsung was targeting.
